NANJING, China, March 18, 2025 - Whale Cloud, a leading technology company providing software solutions and services for telecommunications and multiple industries, and AWASR, a leading telecommunications provider, are excited to announce the successful migration of AWASR’s fixed-line business from a legacy system to its digital BSS. This marks a significant milestone in AWASR’s commitment to enhancing customer experience and adapting to the rapidly changing telecommunications landscape.
As AWASR continues to expand its customer base, the demand for agile and efficient business solutions has increased. With Whale Cloud’s expertise, AWASR has successfully transitioned to a modern BSS architecture, which provides the flexibility and scalability required to meet evolving customer demands and drive innovation.
The latest Whale Cloud Digital BSS implemented in the project brings numerous features that deliver significant business value. Notably, it leverages a modern architecture, accommodating AWASR’s growing needs. The system includes multiple channels—such as POS, Dealer APP/Portal, and USSD—which streamline the customer journey and enable an omni-channel customer experience. Additionally, it offers end-to-end solutions for the digital management of B2B sales, streamlining operations and improving responsiveness. The integration of a unified API gateway simplifies and standardizes the integration with peripheral systems. Furthermore, Whale Cloud’s innovative Digital Transformation Delivery Framework (DTDF) guides the implementation of agile development and remote delivery methods, ensuring a swift and effective deployment journey.
“Our partnership with Whale Cloud has been instrumental in realizing this significant migration,” said Eng. Adnan Mohamed Al Alawi, Chief Executive Officer of AWASR. “The new BSS architecture will empower us to respond swiftly to market changes, enhance our service offerings, and ultimately provide a better experience for our customers.”
“This Whale Cloud digital BSS reflects our ongoing commitment to enhancing customer experience and our relentless pursuit of innovation,” said Mr. Eugen Comendant, Chief Commercial Officer of AWASR. “We look forward to continuing our close collaboration with Whale Cloud, improving our operational efficiency and service quality, and delivering an excellent experience for our customers.”
“AWASR and Whale Cloud are dedicated to leveraging cutting-edge technology to drive growth and deliver top-notch services to their customers,” said Louis Lu, Chief Executive Officer, MENA Region at Whale Cloud. “This successful system migration signifies not only a technical achievement but also AWASR's commitment to maintaining its position as a leader in the Oman telecommunications market.”
About AWASR
AWASR is Oman’s first specialized high-speed broadband internet service provider, catering to both corporations and individuals. AWASR was the first operator to launch 1 Gbps speeds to consumers in 2017, and in 2024 was the first operator to launch 10 Gbps speeds to consumers. AWASR is dedicated to delivering high quality fiber-optic broadband services to the people of Oman, combined with superior customer care. Through its service provision, the company enables end users to send and receive data at the best speed, hence facilitating their daily activities such as social media browsing, online shopping, audio, video and image downloads, live streaming, as well as video calls and fixed voice services. To find out more, visit: www.awasr.om